MKTG 301 (Roth) Exam 2 Review

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Course Content

Introduction – MKTG 301 Exam 2 Review
Chapter 2 – Company and Marketing Strategy
Chapter 6 – Segmentation, Targeting, and Positioning
Chapter 7 – Products
Chapter 8 – New Product Development/Product Life Cycle
Practice Exam
Practice Exam Solutions

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MKTG 301 (Roth) Semester Exam Review Package

Original price was: $165.00.Current price is: $150.00.

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MKTG 301 (Roth) Exam 2 Review

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Learn everything you need to know in the week leading up to your exam.

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  • Exam review guide with notes, formulas, and sample problems
  • Practice exam with detailed solutions
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